Vendora was founded by two people with complementary disciplines — one who sees the economics of every opportunity, one who engineers the system to capture it. Together, they built something neither could alone.
Julian built Vendora on a fundamental economic observation: premium venues consistently undermonetise their physical space. The gap wasn't demand — it was the absence of a frictionless, managed system to capture it.
As a CFA candidate and trained economist, he structured Vendora around incentive alignment — a model where the company's upside is entirely tied to each venue's performance. No fees. No management burden. Just shared revenue.
His vision: Vendora should be perceived not as a vending operator, but as managed retail infrastructure — as essential and invisible as Wi-Fi.
Santiago brings what every great business idea needs most: the discipline to turn it into a repeatable system. His background in industrial engineering means he approaches every operational challenge through the lens of process efficiency and structural design.
With a career grounded in finance and systems thinking, Santiago architects the infrastructure that makes Vendora's promise deliverable at scale — from installation logistics to partner reporting frameworks.
Where Julian identifies the opportunity, Santiago builds the machine that captures it reliably, repeatedly, and at any scale.
Vendora LLC · Hyattsville, MD · Founded 2026
Two founders. One system. Zero compromise.